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First Xbox Series X commercial makes that Halo Infinite delay sting even more

(Image credit: Xbox)

The first Xbox Series X and Xbox Series S TV commercial is here. Entitled 'Us Dreamers', it starts with footage of actor Daniel Kaluuya sitting down to play games in his (gigantic) apartment, only to be teleported into the worlds of Assassin's Creed Valhalla, Halo Infinite and Minecraft. 

Master Chief plays a prominent role in the minute-long commercial, even though Halo Infinite has been delayed until 2021. It's not that big a deal, really – the Xbox Series X has had zero problems selling out everywhere without the Chief's presence – but it does make you wonder how off-the-charts the hype would be if Halo had made it out this year.

Here's the commercial, which was made by US agency 215 McCann: 

The commercial's song, notes Xbox's Josh Munsee on Twitter, is performed by Labrinth.

See more

What we think of the Xbox Series X so far

The Xbox Series X and Xbox Series S land – without Halo Infinite – on November 10. 

We've got an Xbox Series X unit ahead of launch, and while it's not final, it has offered us a glimpse of what's to come. We've written about the quality of Xbox backwards compatibility on Series X, as well as how damn quiet the console is

Expect more to come as the launch gets closer. We haven't gotten our hands on the PS5 yet, meanwhile, though some influencers in Japan have. Here's what we learned from the first PS5 hands-on impressions.

Samuel Roberts

Formerly of PC Gamer, Samuel is TechRadar's senior entertainment editor, and writes about everything to do with TV and movies. He enhances TechRadar's entertainment output, focusing on the biggest TV shows and movies that are relevant to this enormous site's audience. His publishing expertise is a great fit as we define this new direction for the site. Within months, Samuel added millions more sessions per month to the site, made enormous strides in ecommerce revenue and applied his expertise in SEO and passion for media to this fast-growing tech brand.