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TRA launches radio streaming service to let customers know about its services and developments in ICT sector

(Image credit: TRA)

The Telecommunications Regulatory Authority (TRA) of the UAE has launched a radio streaming service for the public to learn about the most important news, reports, services, latest developments of the ICT sector of the authority.

TRA digital radio is a new window through which TRA aims to reach a wider audience, including people of determination with visual impairments. The radio can be heard worldwide around the clock from its website.

“TRA ensures to be closer to customers and to stay in touch with them around the clock by activating more channels of communication. We have made great efforts in the development of the TRA website. We also ensure to provide distinctive and creative content on our social media channels,” Hamad Obaid Al Mansoori, TRA Director-General, said in a statement.

“Our children, brothers and sisters from people of determination may not be able to follow TRA news published in newspapers, website or social media, and hence the importance of radio, which is an ideal solution for our visually impaired children to follow TRA news and services, especially smart services that they can use anywhere and anytime,” he said.

In the second phase of the radio, specifically after the fourth quarter of 2019, TRA said the radio will have live interactive broadcast aimed at identifying the customers’ views about its services and taking their inquiries and suggestions, through the allocation of live broadcast hours.

The radio will broadcast TRA’s responses to the inquiries it receives through the call centre, in addition to presenting the most important smart services, tips and guidance on dealing with the digital space provided by specialized engineers from the Computer Emergency Response Team (aeCERT) of TRA.

The launch of TRA digital radio coincides with the launch of the TV programme of the digital government, which will introduce the audience to the UAE mGovernment and the services provided by the government through all available channels.